We analyzed billions of web visits: How AI is reshaping traffic channels
We analyzed billions of visits across 50,000+ sites to understand which traffic channels are growing, which are declining, and how the mix is shifting across industries.
Keep up with the latest trends and updates in digital marketing with industry news. Discover what’s new, what’s working, and what’s changing in the online world to stay ahead of the curve and grow your business.
We analyzed billions of visits across 50,000+ sites to understand which traffic channels are growing, which are declining, and how the mix is shifting across industries.
Google made agentic restaurant booking through AI mode globally available. See what it means for you.
Google’s Universal Commerce Protocol (UCP) was updated in March 2026. Learn what UCP is, what changed, and how to prepare your business.
Google recently added Google-Agent to its user-triggered fetchers documentation, hinting at the future.
Google’s September 2025 Search Quality Rater Guidelines expand generative AI examples and direct raters to rate scaled, low-value pages as “Lowest.”
Could AI Mode become the default Google Search experience soon? Google is sending mixed signals. Learn more.
OpenAI says GPT-5 is faster, higher-performing, and uses better reasoning. Learn what it means for you.
Google’s AI Mode is changing search with overtaken SERPs and limited tracking. Learn how it impacts SEO.
Just one week after the November 2024 Core Update finished rolling out Google announced the… December 2024 Core Update!
On November 11, 2024 Google announced it was rolling out with the November 2024 Core Update.