Top Beauty & Cosmetics Websites in Pakistan

Name: Top websites in Pakistan (Beauty & Cosmetics)
Creator: Semrush
License: https://www.sem1.ahsanprinters.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Beauty & Cosmetics Websites in Pakistan, Updated March 2026

March 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

naheed.pk

1.38M

8.73%120.8K

91.27%1.26M

↑21.49%

↑24.69%

Direct

scentsnstories.pk

617.5K

6.02%37.2K

93.98%580.3K

↑29.68%

↑33.47%

Direct

saeedghani.pk

545.26K

4.62%25.17K

95.38%520.09K

↑72.84%

↑30.69%

Direct

fragrantica.com

295.26K

20.18%59.57K

79.82%235.69K

↑40.74%

↑45.93%

Search

missrose.com.pk

253.77K

4.16%10.57K

95.84%243.21K

↑17.62%

↑56.77%

Direct

makeupcityshop.com

171.35K

8.14%13.95K

91.86%157.39K

↑164.06%

↑29.15%

Direct

darimooch.com

133.83K

10.25%13.72K

89.75%120.11K

↓6.33%

↓3.89%

Direct

bbabysuleman.com

133.07K

4.37%5.82K

95.63%127.26K

↑58.71%

↑14.24%

Direct

vincecare.com

120.47K

7.22%8.7K

92.78%111.77K

↓6.72%

↑25.85%

Direct

skindeepintl.com

105.86K

2.95%3.13K

97.05%102.74K

↑36.92%

↑81.03%

Direct

conaturalintl.com

104.18K

10.88%11.33K

89.12%92.85K

↑46.09%

↑63.88%

Direct

oriflame.com

102.59K

1.67%1.71K

98.33%100.88K

↑24.23%

↓26.66%

Direct

digidokaan.pk

93.47K

63.3%59.16K

36.7%34.31K

↑72.43%

↑13.85%

Direct

organictraveller.store

93.04K

8.63%8.03K

91.37%85.01K

↑150.29%

↑23.08%

Direct

vegas.pk

87.89K

8.6%7.56K

91.4%80.34K

↑110.06%

↓37.53%

Direct

lazeo.com

82.14K

0.31%255

99.69%81.88K

↑71.21%

↑33,823.96%

Direct

boots.com

74.24K

10.74%7.98K

89.26%66.26K

↑24.94%

↑132.64%

Direct

bagallery.com

70.93K

24.51%17.38K

75.49%53.55K

↓51.54%

↑250.1%

Direct

hemaniherbals.com

68.36K

9.2%6.29K

90.8%62.07K

↑50.2%

↓27.81%

Direct

focallurepk.com

67.91K

0.71%479

99.29%67.43K

↑872.57%

↑300.16%

Direct

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Key Insights on Top Beauty & Cosmetics Websites in Pakistan on March 2026

As of March 2026, naheed.pk leads Beauty & Cosmetics in Pakistan with 1.38M monthly visits. Its audience skews mobile-first (8.73% desktop / 8.73% mobile), and traffic is up month over month 21.49% and up year over year 24.69%. scentsnstories.pk holds second with 617.5K visits and a mobile-leaning mix (6.02% desktop / 93.98% mobile), while saeedghani.pk ranks third with 545.26K visits.

Across the leaders, drflorakim.com is the most mobile-first (100% of visits), whereas rueanmaihom.net is the most desktop-reliant (100%). Momentum favors lookfantastic.nl in the latest month (43,162.07%), while loreal.com shows the steepest pullback.

Acquisition patterns also differ: naheed.pk is driven primarily by search, naheed.pk by direct, and naheed.pk by referral; overall, 67 of the top 100 sites are direct-led, 25 are search-led, and 5 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Beauty & Cosmetics Websites in Pakistan